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23Feb/100

Customer Service number changed

Dear Customers,

We apologize for the inconvenience but our customer service number has changed from (800) 809-4210 to (800) 495-5933. We were receiving an unruly amount of calls that were directed from AT&T and Napster so we had to change it. Please update your address books as needed and again, sorry.

Thanks,
RayvanBros Team

Filed under: announcements No Comments
15Feb/101

Drupal vs Joomla

Last week. We received 6 estimate requests for content management system setups. To our dismay, half of them preferred Joomla base setups so this article is dedicated to breaking down this poor choice.

To analogize the Drupal to Joomla comparison – it’s like comparing CubeCart to Miva Merchant in the eCommerce world – why mess with a bulky system when a more beautifully framed system is ready, more search engine, modification and GUI-friendly at the base? by mere file size alone, the latest production sits at a little bit over 1 megabyte. Joomla is 6 times larger, lacking in content creation, skinning abilities and traffic intake...All effecting load times.  Some may argue that Drupal's skinning/template system is difficult but once you get over the learning hump. It makes sense and will make you question the use of any other system.

To compound the discussion, all of these high profile companies or entities use Drupal
Whitehouse.gov
Other US Government websites
General Motors
The World Bank
Sony
Symbian
nVidia
Procter & Gamble
Intel
The list just keeps going on...

Others choose to ask why we no longer put our very own OptionEdit content management system on production websites.  The answer is simple: Drupal has all the flexibility we need when building custom CMS websites. When customers, however, do just need the out-of-the-box features the OptionEdit contains. We work it like a bulb in a chandelier.

28Jan/100

www.NextNightWebsite.com is a go!

We have delayed the announcement here because of the overwhelming response but it's time to make it official here. Head on over to Next Night Website for turn around website service.

Have any questions? Give us a ring on our new 24/7 pre-sales/support line 1 (800) 495-5933. You won't be on hold long so savor the jazz music.

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31Dec/091

Social Media, and why you Need It

Why Use Social Media? The main question here is why have you not been severely injured? severely injured by your decrease in sales that is...

Let's go off on a quick but relevant tangent for the answer to this. Pepsi has recently announced detraction from the NFL's Superbowl this year to engage significantly into online social media. Approximately $17 more than one 30 second Superbowl advertisement.

Now lets address that your business may not have b2c (business-to-consumer) loyalty necessities. But if you only offer a b2b (business-to-business) product or service - would you want your prospect to follow you on Twitter or follow your competitor? As we grow in this information rich world, people go with what they know. And if they know you or your company because of helpful tweets, message board posts or media sharing. Then that's a conversion.

But what if my business is b2c-oriented? then even more so! one client put it in even simpler words than us techy guys can a few days ago..."even people with disposable income will only buy my leather product but once a year...it's that one time of the year that they think of my company that will guarantee a sale". This coming from the owner of a high-end online clothing store. The question now for you is, what can social media do for you? be it that one sale or multiple.

Thanks for reading

Filed under: social-media 1 Comment
31Dec/090

Is your website hip with blogging?

Do you have a blog on your website? If not, its time to look into it.

Blogging is rapidly becoming a new marketing technique on the web. And the later you start yours, the more likely your target market will become saturated with competitors. Why is blogging the new thing? Here is 3 key points:

  • Social Media is now a widely recognized marketing tool
  • Fresh website content in blogs keep search engine spiders coming back for more
  • This is a blatant fact but if you position yourself as an expert and have the credentials/experience/license/bond/insurance to back it up to your visitors; Then you'll get loyal, repeat customers

Technical Details:
If you already have a website design/development company or individual working for you who has made a blog but you aren't seeing results. Firstly, be patient, search engine spiders can take a few weeks to a few months for results. Especially if your keywords have heavy competition or your designer/developer simply doesn't have search engine optimization experience.

The first things you want to look for are is your blog located within your domain. Quick methods of this would be going to your website, clicking the blog link, and seeing if your domain changes on the address bar. For example, yourwebsite.com changes to typepad.com/yourwebsite instead of being at, say, blog.yourwebsite.com (which is a sub domain). If you don't even have a domain, you're in a completely different world of hurt. You need a top level domain (.com or .net, preferably) to make a good mark on the internet.

The next thing is how easy is it to update your blog? are you using the latest and greatest WordPress or Drupal?

But mainly and finally, you simply want to go over statistics over keyword traffic to your website. Niche targets are always a better start than broad terms.

So, what point are you at with your blog?
Give us a ring for some website training wheels.